Affordable, Proven Marketing Plans for Your Home Care Agency

Discounted Pricing for a Limited Time Start 2025 off right!

Foundation

$999

$599

/month

Affordable marketing to fuel your agency’s growth. Includes a Free Website and CareConnectFunnels™ CRM software.

Gold

$1599

$1199

/month

Elevate your agency’s reputation with a high-performance website
and expert-crafted, done-for-you home care marketing strategy.

Platinum

$2499

$1999

/month

All the benefits of the Gold Program, and:Take your marketing to the next level with twice the impact and more powerful SEO

.

Platinum

$3999

$2499

/month

All the benefits of the Platinum Program, and: Get more leads, hire more caregivers. Be the dominant leader in your agency’s market with a full digital marketing strategy.

Get Started

Platinum

$11999

$9999

/month

All the benefits of the Diamond Program, and: Experience exclusive, personalized guidance with one-on-one monthly coaching
for sales, marketing, and recruiting, directly from the owners of Home Care Marketing Pros.

Discounted Pricing for a Limited Time Start 2025 off right!

Foundation

$999

$599

/month

Affordable marketing to fuel your agency’s growth. Includes a Free Website and CareConnectFunnels™ CRM software.

Get Started

Gold

$1599

$1199

/month

Elevate your agency’s reputation with a high-performance website
and expert-crafted, done-for-you home care marketing strategy.

Platinum

$2499

$1999

/month

All the benefits of the Gold Program, and:Take your marketing to the next level with twice the impact and more powerful SEO

.

Platinum

$3999

$2499

/month

All the benefits of the Platinum Program, and: Get more leads, hire more caregivers. Be the dominant leader in your agency’s market with a full digital marketing strategy.

Platinum

$11999

$9999

/month

All the benefits of the Diamond Program, and: Experience exclusive, personalized guidance with one-on-one monthly coaching
for sales, marketing, and recruiting, directly from the owners of Home Care Marketing Pros.

Get Started

The ideal growth marketing system for home care agencies.

Marketing In A Box

INCLUDES

Gold

Amplify your agency’s reputation with a powerful website and done-for-you marketing programs.

Reputation & SEO

A strong reputation online is the foundation for your marketing. Take full advantage of mobile

first website tools, online directory listings and reputation management for supercharged SEO.

Put your agency’s brand in front of more clients and caregivers, and reach your goals for growth.

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Home Care Website – INCLUDED FREE!

Power up your website and elevate your agency in local search with a new, fully optimized, mobile friendly home care website. Feature essential information about your services and team, utilize CareFunnels PRO tools like digital client intake forms,
In-Home Care Consultation Scheduler, and web-to-text to convert site visitors into client

Home Care Website

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Managed WordPress

Hosting

Experience worry-free hosting with our fully managed WordPress hosting service. Your home care website will be hosted on a secure, reliable platform featuring daily backups, automatic updates, and advanced security features. This managed solution ensures that your website stays optimized and up-to-date, freeing you up to focus on your business, not tech issues.

Manage Hosting

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Content Marketing / Blogging

Done-for-you blog writing. Position yourself as the expert guide to potential customers with professionally written articles for your home care agency. Build trust in current and prospective clients. Increase your visibility and website traffic with SEO.

NEW article 1x / month on your website

Content Marketing / Blogging

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Get your agency listed on 70+ of the world’s most reputable website

Online Listings by CareFunnels™ is an incredibly powerful SEO tool that creates backlinks and ensures your vital business info (address, operation hours, phone numbers, etc) is consistent across 70+ of the world’s most reputable websites.

Online Directory Listings (SEO)

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Convert more website visitors into paying clients

Become the highest-rated home care agency in your area, improve the client experience, and increase retention.
Boost your first page search rankings
and make customer reviews your competitive advantage.

Enhanced Website Performance

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Increase website visits and inbound phone calls for home care

Optimize how your home care agency shows up across Google products, like Maps, Search and the sought after Local Pack to
increase website visits and phone calls.

Google Business Profile Optimization

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Become the highest-rated home care agency in your local market

Convert more visitors to paying clients with conversion optimization features including advanced

webforms, web chat ,call tracking, and customer review showcase.

Reputation & Reviews (SEO)

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Email Newsletter

Done-for-you email marketing. Create and send professional emails to stay top of mind and turn prospects into clients. Keep current clients informed, engaged, and satisfied with email marketing campaigns.

Send 1x / month to your client and caregiver contacts and leads

Email Marketing

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Social Media Marketing

Done-for-you social media posting. Drive brand awareness and thought leadership with social marketing campaigns on Facebook, Instagram, LinkedIn, and Google Business Profile.

Post 1x / month and share new articles on social channels

Social Media Marketing

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Know where you and your competitors show up in local search

Your source of truth for local rankings– Know exactly where your local business ranks online. Cover every angle with accurate rankings for local search, maps, organic, and mobile results on Google and Bing.

Keyword + Competitor Rank Tracking

Conversion Optimization

Get the most out of your marketing with conversion optimization (CRO).

From agency management tools that bring in even more clients and caregivers,

to add-ons that amplify results of your SEO, there’s something for every agency.

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Convert a higher percentage of your leads into paying customers

Stop letting money slip through your fingers by tracking EVERY lead through your sales funnel. Capture lead data and convert a higher percentage of your leads into paying customers.

CRM & Opportunity Pipeline

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Full featured mobile app to work on the go

Two-way communication and lead management on any device.
Our full-featured mobile app allows you to communicate with your leads on all devices. Available on Apple and Android.

Mobile App

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75% of consumers prefer to talk to you over private messaging

Eliminate missed opportunities with two-way text, and web-to-text options. Communicate with prospective clients the way they prefer.

Text Messaging

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Generate up to 11x more leads from your website

Make your website a conversation starter. With Webchat, you can generate up to 11x more inbound leads from your website. And because it’s text-based, you’ll stay connected long after they leave your site.

Website Chat

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Schedule In-home Care Consultations with ease

Drive more revenue, speed up your sales cycle and experience a more efficient way to schedule appointments. Give your team the ability to schedule appointments and automate reminders and nurture campaigns. Includes the In-Home Car Consultation Scheduler and automations.

Online Scheduling

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Manage your customer leads, stop missing opportunities

Manage your customer leads, opportunities and conversation history in the same platform you use to gather reviews, ask for feedback, monitor ad campaigns and more.

Contacts

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A single place for all your communication

Every channel. One inbox. Keep valuable leads from slipping through the cracks. Bring every conversation and touchpoint—from chat and email to reviews and voicemails—into a single place, and respond instantly. Serve each lead quickly without the hassle of monitoring several tools each day.

Conversations

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Know your marketing dollars making your phone ring


Capture every lead and trace it back to the marketing source responsible. Control, download and monitor your incoming calls to improve processes and eliminate missed opportunities.

Call Tracking & Recording

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Track essential performance metrics at a glance

Your dashboard shows website traffic, leads, conversions, phone calls, forms, applications, reviews, ad performance and more. Everything you need to measure the health of your marketing program.

Growth Dashboard

Marketing Toolbox

Omni-channel marketing tools reach more clients for your agency using multiple strategies. \Establish your home care agency as the authority online to earn the trust of clients.

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Grow your audience, attract new customers, and reach your social media goals

Empower your team to drive brand awareness and thought leadership with social marketing campaigns on Facebook, Instagram, LinkedIn, X (Twitter) and Google Business Profile. Use the social planner and scheduler to communicate your brand story.

Social Media Planner

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Turn emails into revenue

Create and send professional emails to stay top of mind and turn prospects into clients. Take your email marketing to the next level. Deliver your next big campaign and drive sales in less time.

Email Marketing Tools

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Professionally managed PPC campaigns on Google and Facebook

Online visibility builds trust. Launch campaigns designed to dramatically increase your brand’s visibility across the internet. Rely on the home care advertising experts to launch and manage your campaigns. Includes campaign setup and ad copy, and a professionally designed landing page proven to convert. Meet with your PPC Specialist to review your results every 30 days. Includes Facebook and Google ads. *Manage up to $2,000/month in ad spend; 1 Audience (clients or recruiting), 1 Geo (location), 1 Channel (Google or Facebook).

Online Advertising (PPC)

Dedicated Sales & Marketing Support

Get the training and support you need to hit your goals.

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Maximize results with live CareFunnels training

Learn the best practices for handling new leads to increase conversion rates and win more clients. Two 1 hour training sessions with your CareFunnels Expert in first 45 days. Additional training available for purchase for onboarding new team members.

Onboarding & Training

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Your priorities are our priorities

Time with your marketing team to request edits, ask questions and make changes to your strategy and needs.

*Includes 30 minutes per month for edits and change requests.

Ongoing Sales & Marketing Support

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Dedicated Account Manager working with you for success

Meet with your dedicated Account Manager for a review call every 30 days to discuss results and set strategic plans for growth.

*Includes a 30 minute review call every 30 days via zoom.

Monthly Review Calls

Platinum

All the benefits of the Gold Program, and:

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Ongoing Web Page Builds (SEO)

Done-for-you website page building to power up your local SEO and beat your competition in top search results. Target your high-value services and geographic service areas and get more of the right clients.

-1 NEW website page / quarter optimized for your services and geo area.

Ongoing Web Page Builds (SEO)

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Social Media Marketing

Done-for-you social media posting. Drive brand awareness and thought leadership with social marketing campaigns on Facebook, Instagram, LinkedIn, and Google Business Profile.

-Post 2x / month and share new articles on social channels

Social Media Marketing

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Email Newsletter

Done-for-you email marketing. Create and send professional emails to stay top of mind and turn prospects into clients. Keep current clients informed, engaged, and satisfied with email marketing campaigns.

-Send 2x / monthto your client and caregiver contacts and leads

Email Marketing

Email Newsletter

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Content Marketing / Blogging

Done-for-you blog writing. Position yourself as the expert guide to potential customers with professionally written articles for your home care agency. Build trust in current and prospective clients. Increase your visibility and website traffic with SEO.

-NEW article 2x / monthon your website

Content Marketing / Blogging

Content Marketing / Blogging

Diamond

All the benefits of the Diamond Program, and:

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Lightning-Fast WordPress Hosting

Unleash your website’s full potential with our exclusive Lightning-Fast WordPress Hosting. This high-performance hosting option combines cutting-edge server technology with premium optimization, providing your visitors with rapid loading times and a seamless experience. Benefit from advanced speed enhancements and performance tuning, designed to give your agency an edge in search rankings and client satisfaction.

Managed Hosting

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Social Media Marketing

Done-for-you social media posting. Drive brand awareness and thought leadership with social marketing campaigns on Facebook, Instagram, LinkedIn, and Google Business Profile.

-Post 5x / WEEK and share new articles on social channels

Social Media Marketing

Social Media Marketing

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Email Newsletter

Done-for-you email marketing. Create and send professional emails to stay top of mind and turn prospects into clients. Keep current clients informed, engaged, and satisfied with email marketing campaigns.

-Send 4x / month to your client and caregiver contacts and leads

Email Newsletter

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Content Marketing / Blogging

Done-for-you blog writing. Position yourself as the expert guide to potential customers with professionally written articles for your home care agency. Build trust in current and prospective clients. Increase your visibility and website traffic with SEO.

-NEW article 4x / month on your website

Content Marketing / Blogging

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Ongoing Web Page Builds (SEO)

Done-for-you website page building to power up your local SEO and beat your competition in top search results. Target your high-value services and geographic service areas and get more of the right clients.

-1 NEW website page / monthoptimized for your services and geo area.

Ongoing Web Page Builds (SEO)

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Career Site for Recruiting

Increase job seeker traffic and job applications with individual job postings on your website. Use the Online Interview Scheduler, and recruiting automation campaigns to respond quickly and beat your competition.

Applicants who applied directly from company careers pages were 23x more likely to be hired than applicants from the major job boards. Source: CareerPlug

Job Posting on Your Website

All programs include 1 location. For additional location marketing pricing

Not sure which plan is right for you?

Contact us today and we’ll help you choose the perfect solution to suit your needs.